Discovered Artists is an online e-commerce marketplace where emerging artists can sell their art. Tecture designed the identity and website, and custom-built the site and database using ASP.NET and SQL Server. A sophisticated art search engine was developed to track statistics on sales, art searches, impressions, and clicks to help artists maximize their online sales efforts. The site is search engine optimized, using friendly URLs and dynamic page titles, and ranks high in many natural search results. Discovered Artists was launched by Brian Walker and Renee Castelluzzo to bring the works of thousands of talented emerging artists to market. Tecture and Discovered Artists continue to work together to further enhance the website, constantly adding and improving features.